New partner designations and training certifications designed to grow reseller revenues and scale with partner needs
MORRISTOWN, N.J. – June 8, 2016 – Tufin®, the market-leading provider of Network Security Policy Orchestration solutions, is strengthening its Global Channel Partner Program to provide a scalable path for value-added reseller (VAR) partners to grow revenues and expand margins. Program improvements include updated partner designation tiers with enhanced benefits, increased partner margins with deal registration, a new partner portal platform with personalized access to resources, and specialized certification training programs. As part of the new partner program, Tufin will hold its inaugural partner awards in 2017.
“Tufin understands that training, marketing and technology support gives their channel partners a competitive edge and the confidence they need to sell security policy orchestration solutions,” said Greg Lagan, manager of enterprise security sales at Sayers. “Increasingly, our customers look to the channel for ways to establish cohesive security policy management across their heterogeneous networks - that includes on-premises and cloud-based assets. With the right support from vendors like Tufin, we help customers make informed, future-facing investments that solve these complex network security challenges.”
Reseller partners can benefit from the Tufin Partner Program in several ways:
- Flexible Gold, Silver and Authorized partner designations with varying levels of benefits and margins
- Specialized training for partners both online and by invitation at Tufin headquarters
- Access to a dedicated channel manager who is responsible for assisting partners in promoting Tufin sales
- Personalized access to helpful resources, such as an online partner portal, technical and sales collateral, and Tufin’s knowledge base
- Deal registration and partner protection to ensure higher margins
- Leads and opportunities with the ability to track and update statuses
- Eligibility for joint marketing initiatives
- Special incentives for promoting specific sales initiatives
“Like the IT industry itself, the enterprise IT channel is undergoing significant transformation, driven largely by cloud and software-defined solution sets. By improving its partner program, Tufin is arming the channel with education, incentives, and selling strategies that will help customers solve security policy management challenges within mixed cloud and on-premises environments,” said Brent Vinch, director at Expert Network Consultants (ENC).
“The enterprise network model is evolving toward a heterogeneous, multi-dimensional cloud environment causing tremendous infrastructure complexity. Simultaneously, business needs are growing just as fast and greater agility is crucial to meet demand,” said Baruch Thee, director of worldwide channel strategy and programs at Tufin. “Our business approach combined with Tufin’s technology is what gives our partners an advantage when addressing customer needs. We take this approach in our new partner program, emphasizing capabilities for partner growth while providing some of the best partner margins in the industry and continuous enablement, backed by Tufin’s world-class executive management team, marketing, operations, tech support, and dedicated channel managers.”
For more information or to join the Tufin Partner Program, visit: